More drivers intend to buy cleaner cars - survey
Wed 12 March 2008
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Research published by car insurance company esure suggests that UK drivers may be changing their attitudes towards 'greener' motoring. In esure's poll of over 1000 motorists, nearly half (42 per cent) said that they would buy a more environmentally-friendly vehicle when next renewing their car.
Of those surveyed, 71% say they would take the time to research the overall cost of buying a new car. According to esure, the survey suggests that since the Chancellor has clearly shown that he is willing to increase taxation on some types of cars, motorists are becoming more likely to consider the monthly cost of running a vehicle as part of their purchasing decision - looking beyond the forecourt price tag and including a car's mpg, servicing intervals/costs and the annual road tax.
Mike Pickard, Head of Risk and Underwriting at esure car insurance, said: "As the Government continues to incentivise the nation to opt for clean, green vehicles and shun uneconomical 4x4s and gas guzzling cars by introducing a substantial 'showroom tax', attitudes amongst drivers are changing. British drivers appear to have seen the 'green' light and are shifting their car buying habits and aspirations to fit with the current, more eco-friendly society."
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