EcoVelocity Motor Show to be relaunched as 'Future Drive'
Thu 18 October 2012
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EcoVelocity, the motoring component of the 2012 Grand Designs Live exhibition at Excel which provided the backdrop for the LowCVP's Annual Conference has been relaunched as the Future Drive Motor Show.
The event organiser Giles Brown said: "According to our research visitors are looking for a show where they can see new vehicles, take a test drive, talk to the experts and arm themselves with knowledge that will help them in their buying decision process."
Future Drive 2013, to take place in early-May within Grand Designs Live, will enable vistors to test drive a range of new cars and motorcycles that will include electric, hybrid, range extender and hydrogen vehicles alongside the ‘normal’ petrol and diesel models. In addition the show will also have an electric supercar paddock, a garage of the future, a motorbike and scooter test drive area as well as a children’s driving area.
"As parent company of the new show and owners of shows including Grand Designs Live and The Ideal Home Show we are investing heavily in Future Drive to ensure it establishes itself as the leading event for motorists,” said Rob Nathan, Marketing Director, Media 10 which acquired a majority stake in Future Drive in February. The event reported a seven-fold visitor rise when co-located with Grand Designs Live last May, attracting nearly 58,000 visitors.
The LowCVP 2012 Annual Conference was held in collaboration with, and alongside, Future Drive's predecessor, the EcoVelocity Motor Show last May.
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